Most LinkedIn posts with the word MOST are oversimplified generalisations.

Most LinkedIn posts with the word MOST are oversimplified generalisations.

Okay they’re not going to like this … the gurus … but here goes. The truth:

Blanket statements like
- baloney.

These are marketing hooks that rely on generalisation to sound insightful.

They:

- Oversimplify complexity.
- Suggest a false dichotomy.
- Ignore nuanced situations.
- Encourage simplistic solutions.

None of that is helpful to clients. It’s MOSTLY self-serving pontification 😂

Sophisticated business people know real-world business issues rarely fit neatly into binary choices. If they did, making decisions would be so much easier.

But MOST of these statements are deliberately worded to persuade you to consider the writers services.

Yet the MOST effective advice helps people navigate the complexity of their challenges, rather than relying on catchy, misleading generalisations as a marketing hook.

Okay MOST advisors I’m watching you now u … you can do better than this.