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Look at the customer journey you have planned...

Clive Griffiths
Clive Griffiths

Simple Action: Look at the customer journey you have planned to move prospects through the sales process.

Are you getting to far ahead of your prospects understanding of the situation.

- problem unaware
- problem aware
- outcome unclear
- outcome clear
- solution aware (this is where methodology sits)
- etc

You do have a structured customer journey, right?

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