Skip to content

Asked this question recently.

Clive Griffiths
Clive Griffiths
— 1 min read

Asked this question recently:

How does one become more strategic in sales planning?

My answer ... it depends.

Are we talking about territory planning, deal planning, or call plannng?

All of these have a strategic element. Yes, even call planning.

Now the question asker, they wanted to know about stratgeic territory planning. So, here's what I said:

Start with the numbers.

-- Start with your annual sales target.
-- And your average deal size.
-- Divide the target by average deal size.
-- That's about the number of deals you need to win this year.
-- Now, work backward using that number and your win rate.
-- That's how many leads you need to generate and work on.

Then, start looking at the territory ...

See how that works?

Connect with me if you want the rest of the story.

----------

🦊 Connect with me
👍 Like this to boost LinkedIn visibility
♻️ Repost for other consultants in your network
🔔 Follow for more on consultancy revenue growth

LinkedIn PostsLI-2024

Related Posts

Members Public

Proposing value, not activity.

What inspired yesterday’s post about value? Well... I’d just been reading a proposal. Actually it was more like a situation diagnosis report and statement of work with a price at the end. Nothing like the investment business case it needed to be. That's something I’ve

Proposing value, not activity.
Members Public

Structural Tension

What inspired yesterday's post? It's great when your LinkedIn post gets some interaction. People not just saying "attaboy" but adding and deepening the dialogue. Thanks to those who took time and did. Here's some background. Perhaps explaining why it's difficult

Structural Tension
Members Public

The part-time, poor relation.

In the majority of consulting firms the people who do the work are the ones who have to sell it too. That dual role creates an advantage and a tension. The advantages The advantages make consultants attractive to clients. Insights based on experience. The consultant can talk about the reality

The part-time, poor relation.